Niki Scevak, founder of Homethinking, has proposed a *great* business model for Wikipedia that deserves to be spread around.

He’s suggesting they sell their keyword/traffic data, which would presumably be both deep enough (top 10 visited website) and informative enough (which articles were read, and referring keywords) to be extremely valuable for marketing companies.

The beauty of the model is that it would keep everyone’s privacy intact, and the Wikipedia product clean from visible advertising.

If anyone doubts that this information is interesting, check out the link that inspired Niki’s post.